Tradition Eleven

[MajestyJo]

TRADITION ELEVEN: Our public relations policy
is based on attraction rather than promotion;
we need always maintain personal anonymity at
the level of press, radio and films.

"In the beginning, the press could not understand our
refusal of all personal publicity. They were genuinely
baffled by our insistence upon anonymity. Then they
got the point. Here was something rare in the
world -- a society which said it wished to publicize
its principles and its work, but not its individual
members. The press was delighted with this attitude.
Ever since, these friends have reported A.A. with an
enthusiasm which the most ardent members would
find hard to match."

c. 1952, Twelve Steps and Twelve Traditions, page 182